Effective as of 7 November 2025
This privacy policy explains how AlfaGen Seeds Australia Pty Ltd (referred to as AlfaGen, we, us, or our) collects, uses, stores, and discloses your personal information. It applies to all individuals who interact with us, including through our website and social media channels.
We are committed to handling your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
This policy applies to you if you:
Are a customer, consumer, distributor, retailer, contractor, or supplier of AlfaGen;
Use our products or services;
Visit our website www.alfagenseeds.com.au or our social media channels on Facebook, LinkedIn, or Instagram;
Subscribe to our marketing communications;
Apply for or hold a position with us.
By interacting with us, you agree to the collection, use, and disclosure of your personal information as outlined in this policy.
We collect personal information to help us run our business, provide products and services, communicate with you, and meet legal obligations. Depending on your relationship with us, this may include:
General:
Name, contact details, address, date of birth, identity documents
Payment details (bank account, credit card), transaction history
Product or service enquiries and purchase history
Records of communication with you
Device information (e.g., IP address, device type, browser, location) when you visit our website or social media
Any other personal information you provide or that we create as part of our relationship
Employment, contracting or site access:
Job application details (employment history, qualifications, references)
Background checks (e.g., criminal history, social media profiles, right to work)
Emergency contacts
Diversity information (e.g., gender, language, cultural background)
Performance data, drug test results (if applicable)
Car registration or site access details
Health and safety:
Health-related information for compliance with infectious disease or public health guidelines
Travel or exposure history
Biometric checks (e.g., temperature screening), if applicable
We collect your personal information in several ways, including:
Directly from you (in person, online, via forms or communications)
Through your use of our website, emails or social media channels
From third parties, such as service providers, background check agencies, or referrals
From publicly available sources
If you provide us with someone else’s personal information, you confirm you have their permission and that they understand how their data will be used.
We collect and use personal information to:
Provide and improve our products and services
Respond to enquiries or complaints
Verify your identity
Process payments or make payments to you
Recruit employees and manage contractor relationships
Ensure workplace safety
Comply with legal and regulatory obligations
Market our products and services (unless you opt out)
Analyse website usage and business performance
Prevent fraud or misconduct
We may disclose your personal information:
To third-party service providers (e.g., IT support, data analytics, payment processors, recruitment)
To related companies within AlfaGen
If required or authorised by law
With your consent or as needed to carry out your instructions
All third parties are carefully selected and required to handle your data securely and only for the purpose of providing services to us.
We do not intentionally disclose personal information to recipients outside Australia.
However, some of our third-party service providers (e.g., cloud storage, website hosting) may store data on servers located overseas. Where this occurs, we take reasonable steps to ensure these providers comply with Australian privacy standards.
We use cookies and analytics tools (including Google Analytics and Meta Pixel) on our website to:
Understand user behaviour and traffic patterns
Improve your online experience
Personalise content and advertising
Cookies may collect information such as your device ID, location, and browsing behaviour. This information is anonymised and aggregated where possible.
You can choose to disable cookies through your browser settings. Note that some website features may not function properly if cookies are disabled.
If you opt in, we may send you marketing communications about products, services, offers, or events. You can unsubscribe at any time using the link in our emails or by contacting us.
We do not sell your personal information to third parties for their marketing purposes.
We take reasonable steps to safeguard personal information from misuse, loss, or unauthorised access, including:
Secure servers and cloud environments
Access controls and encryption
Staff training and confidentiality protocols
You have the right to:
Access the personal information we hold about you
Request correction of inaccurate or outdated data
To make a request, contact us using the details below. We may ask you to verify your identity.
We retain your personal information only as long as necessary for the purposes outlined in this policy or as required by law. After that, we will securely delete or de-identify it.
This policy is current as of 7 November 2025. We may update it occasionally to reflect legal changes or updates to our business. The latest version will always be available at alfagenseeds.com.au/privacy-policy.
We’ll notify you of significant changes via our website or, where appropriate, by email.
If you have any questions, concerns, or complaints about your personal information, contact:
Privacy Officer
📧 digital@alfagenseeds.com.au
We aim to respond within 20 working days. If you’re not satisfied with our response, you can contact the Office of the Australian Information Commissioner (OAIC):
📮 GPO Box 5218, Sydney NSW 2001
📧 enquiries@oaic.gov.au